Being a startup founder is a tough job.
You have to wear many hats in order to keep everything running smoothly. But where many startups struggle is gaining new customers.
People are suspicious of buying (or using) the products of new companies, no matter how good it is. And when you’re in a large B2B market like healthcare, it’s important to take every step carefully.
It’s all about the inertia at first. After your startup gains a number of customers, it’ll not have to struggle much to keep the momentum going.
In this article, well show you how branded corporate gifts can help you win initial customers and give your startup the necessary boost:
Give Health-related Gifts:
You’re a part of the healthcare industry so giving a health-related product as the gift will be the smartest move you can take. Your choice of gifts will also depend on your niche.
For example, if you are related to the ‘fitness industry’ or the ‘weight loss industry’, then you should give fitness tracking bands. On the other hand, if you’re a tech company offering services to doctors and healthcare professionals, then electronic gadgets will suit you more.
Keep the Gifts Personalized
If you’ll keep your gifts a little personalized, the chances of their success will rise drastically.
Do a little research on the prospects you want to target and give them a gift accordingly. For example, if your prospect loves jogging, then you can gift sippers or infuser bottles.
These little additions make your gifts stand out and increase their effectiveness.
No one throws away a thoughtful gift. And a personalized gift is one of them.
Don’t hesitate to Invest
Don’t worry if you have to spend a little extra for this purpose. Branded corporate gifts can do wonders for your medical startup.
You might be surprised to see the number of callbacks and enquiries you get for your product (or service) due to this simple practice.
Conclusion
Your medical startup will gain a lot of customers easily with this practice. The quality of your products and services will have a huge impact too but the gift giving will let you gain the initial boost.
If you don’t know where to begin, take a look at our collection of health and fitness related gifts. We offer high-quality products at affordable prices.
What is your medical startup about? Are you working on one? Share your thoughts.